A DiscoverOrg White Paper - The Power of Outbound: Rethinking Your Sales Strategy

Unleash the power of your outbound marketing and sales strategy. It’s time for outbound marketing. It’s fast, targeted, social, and – if done right - enormously effective.

Our Recent Study Showed:

“That 60% of IT Executives have leapfrogged an unknown vendor into consideration for a corporate purchase as a result of a cold call...it's clear Outbound Sales and Marketing techniques are here to stay."

In this Whitepaper, You Will Learn:

  • Build your ideal customer profile
  • Position yourself as a change agent
  • Use sales intelligence data and tools
  • Focus on direct engagement
  • Build your strategy, be persistent and execute