2017 Growth Drivers Report

What does it take to be a high growth company?

We surveyed leaders in sales & marketing on growth at their companies & factors accelerating it or inhibiting it.  The survey delved into team structure, budgets, strategies, tech stack, & more with the objective to uncover current trends leading to high growth success.

The results did not disappoint. Along with many other key findings, this report provides answers to questions like:T

  • Is cold calling dead? Or, is it alive?
  • How many hours of training does a sales team need each week?
  • Should I focus marketing investment on inbound or outbound lead generation?
  • What attributes of my sales team are undermining growth?
  • What are the most important strengths to have in a marketing team?
  • And more...